Magnitude Gateway and Magnitude's Simba ODBC and JDBC drivers for Eloqua enables standard SQL-92 access directly to Marketing Cloud Eloqua data, without extraction, via Eloqua’s native web services Application Programming Interface (API).
Magnitude Gateway Eloqua Adapter
Improve user experience and simplify ODBC & JDBC connectivity to multiple data sources through Magnitude Gateway
Magnitude Gateway Eloqua Adapter
The Magnitude Gateway Eloqua Adapter enables streamlined analytics and reporting on Eloqua data. Complying with both the ODBC 4.0 and JDBC 4.2 data standards, the adapter simplifies the process of connecting to data sources by enabling you to use the same connection across both types of applications. Additionally, the adapter is supported by the Magnitude Gateway Settings application, which provides a user-friendly interface for configuring and managing your connections.
The adapter returns Eloqua data through specially generated schema tables, which map the data to a traditional relational format that is compatible with ODBC and JDBC applications. When you connect to Eloqua using an ODBC application, the adapter also provides stored procedures that enable you to easily manipulate the data without designing and executing complex query statements.
Eloqua ODBC & JDBC Standard Drivers
Deliver scalability, full application functionality and real-time analytic capabilities to Eloqua users. Access Eloqua via SQL from Excel, Tableau, Power BI or your BI tool of choice for your marketing reporting.
The Simba Oracle Eloqua ODBC and JDBC Driver provides stored procedures that you can use to create, view, modify, and delete objects from an Eloqua data source. Eloqua stores data in structures (files and buckets) which do not follow the rules of data typing and structure that apply to traditional relational tables and columns. Because traditional ODBC and JDBC toolsets might not support these data structures, the data needs to be mapped to a relational form. The Simba Eloqua ODBC and JDBC Driver uses schema tables to map the Eloqua data to an ODBC-compatible and JDBC-compatible forma. High-performance data access is achieved through Simba SQL Engine’s built-in Collaborative Query Execution (CQE) feature, which ensures that filter and aggregation workflows are passed directly to Eloqua rather than being processed within a client application or intermediary system.
The Eloqua ODBC driver complies with the ODBC 4.0 data standard and adds important functionality such as Unicode, as well as 32- and 64-bit support for high-performance computing environments on all platform. The Eloqua JDBC Driver complies with the JDBC 4.2 data standard.
- Direct BI connectivity to data without extraction
- Full compatibility with leading analytic/reporting apps, including Microsoft Excel & Access, Tableau, Power BI, Qlik and more
- Provides full driver and query metadata
- Adds aggregation and join capabilities for queries
- Passes down supported operations for increased performance
- Support for ODBC 4.0
- Support for JDBC 4.2
- Supports Eloqua v2 API version.
- Supports 32- and 64-bit applications
- Supports OAuth2 authentication
- Supports TLS 1.1/1.2
- Uses OpenSSL 1.1.0
- Supports Unicode
- Supports multiple platforms, including Windows, Linux and Mac OS X
- Supports ANSI SQL-92
- Eloqua ODBC Driver Install Guide | Windows
- Eloqua ODBC & JDBC Driver Reference Guide
- Eloqua JDBC Driver Install Guide
Magnitude Gateway User Guides
- Magnitude Gateway Eloqua Adapter Reference Guide
- Magnitude Gateway Install Guide | Windows
- Magnitude Gateway User Guide | Windows
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