Marketo ODBC and JDBC Driver with SQL Connector

The Simba Marketo ODBC and JDBC Driver allows you to easily connect to Marketo live data through Excel, Tableau, Power BI, Qlik or any analytics application.

The Simba Marketo ODBC and JDBC Driver enables Business Intelligence (BI), analytics, and reporting on data that is stored in Marketo. The ODBC driver complies with the ODBC 3.80 and the JDBC driver complies with the 4.2 JDBC data standards. The driver adds important functionality such as Unicode, as well as 32- and 64-bit support for high-performance computing environments on all platforms.

Marketo stores data in structures which do not follow the rules of data typing and structure that apply to traditional relational tables and columns. Because traditional ODBC and JDBC toolsets might not support these data structures, the data needs to be mapped to a relational form. To achieve this, the Simba Marketo ODBC and JDBC Drivers use schema tables to map the Marketo data to formats that are compatible with ODBC and JDBC.